The narrative of xVESSEL began in 2017, marked by a fusion of deconstructionism with iconic design elements. It stands as a brand committed to delivering the forefront of fashion perspectives for enthusiasts. The 'x' within the xVESSEL name conveys a daring and assured sense of exploration, while 'VESSEL' embodies the concept of a "ship" and also resonates with the notion of a "blood vessel." This dual symbolism portrays the brand as a courageous vessel venturing into uncharted territories and as the life force coursing through individuals' experiences.